Cookies are small text files that websites can store on your device. Websites can also use technologies such as local storage and session storage to store or access information in your browser.
These technologies can be used for purposes such as security, keeping a website working correctly, remembering information during a visit and understanding how a visitor reached a website.
The eZe Debt Help website uses browser technologies needed to operate the website and to retain attribution information during your browsing session.
| Technology | Purpose | Typical duration |
|---|---|---|
| Essential website technologies | Used where necessary for website operation, security, interactive Blazor functionality and connection management. | Session or as required by the relevant essential service. |
| Browser session storage | Used to retain website attribution information during the current browsing session. | Normally until the browser session or tab is closed. |
| eZe AI Agent browser technologies | Used where necessary to operate the embedded eZe AI Agent experience and maintain the interactive session. | Session or as required for the interactive service. |
The exact names of strictly necessary cookies or browser-storage entries may vary depending on the website, hosting, security and infrastructure configuration.
During your visit, eZe Debt Help may store website attribution information in browser session storage.
This may include:
- a website session identifier;
- the referring URL;
- the landing URL and landing path;
- UTM source, medium, campaign, term and content;
- Google click identifiers such as gclid, where supplied in a landing URL;
- Microsoft click identifiers such as msclkid, where supplied in a landing URL;
- acquisition source and acquisition medium; and
- an introducer or referral key.
This information helps us understand how an enquiry reached eZe Debt Help and, where applicable, identify the correct introducer associated with that enquiry.
Recording a click identifier supplied in a landing URL does not by itself mean that eZe Debt Help has placed an advertising or analytics cookie on your device.
Some cookies or similar technologies may be strictly necessary for the website or a service you request to work correctly.
These may include technologies required for interactive Blazor functionality, connection management, security and operation of eZe AI Agent.
Where a technology is strictly necessary for a service requested by the user, consent may not be required before it is used. We still aim to explain its purpose clearly.
At the date of this policy, eZe Debt Help does not intentionally set non-essential analytics or behavioural advertising cookies through the website.
We may record attribution information supplied to us in a landing URL, such as UTM parameters, gclid or msclkid, in browser session storage. This is used for enquiry attribution as described in section 3.
If we introduce analytics, advertising or other non-essential storage technologies in future, we will update this policy and implement an appropriate consent mechanism before those technologies are used where consent is required.
eZe AI Agent is an AI-assisted service operated by eZe Ai Solutions Ltd. It may be displayed within the eZe Debt Help website using an embedded frame.
eZe AI Agent may use browser technologies that are necessary to establish and maintain its interactive session and operate the service.
Information you provide through eZe AI Agent is handled as described in our Privacy Policy. Answers you provide through the agent are stored as part of your enquiry record and are not used to train artificial intelligence models.
eZe AI Agent does not use voice functionality and does not require access to your microphone.
eZe AI Agent and its associated database are hosted using SmarterASP.NET infrastructure located in Europe.
The eZe Debt Help website contains links to other websites and services, including sources of free debt advice and official information.
If you follow a link to another website, that organisation may use cookies or browser-storage technologies under its own privacy and cookie policies.
eZe Ai Solutions Ltd does not control cookies or browser storage set by an independent website after you leave eZe Debt Help.
Most browsers allow you to view, delete or block cookies and other stored website data through the browser's privacy or security settings.
Blocking strictly necessary technologies may affect how parts of the website or eZe AI Agent work.
Where eZe Debt Help uses non-essential technologies that require consent, you will be given an appropriate way to accept or reject them.
We may update this Cookie Policy if the technologies used by the website or eZe AI Agent change or if legal requirements are updated.
The latest version will be published on this page and the last-updated date will be amended where appropriate.
If you have a question about cookies or browser storage used by eZe Debt Help or eZe AI Agent, contact:
eZe Debt Help is a trading name of
eZe Ai Solutions Ltd.
Registered in England and Wales.
Company number: 17452124.
Registered office: 9 Moorlands View, Bolton, BL3 3TN.